Noritoshi Ichikawa

Photographer


I believe that everyone has their own unique beauty. When I look through the camera, that beauty becomes clear. What I do is simply help bring out that beautiful part.


It might sound a little unclear, so let me explain in more detail.


We all have various standards imposed upon us. We are told to be successful, to be attractive, to look presentable. We spend most of our time trying to conform to those standards. But in the process, haven’t we lost connection with the most important person in our lives—ourselves?


To regain that lost connection, sometimes it helps to take a good look in the mirror. And sometimes, taking a portrait can help you reconnect with your core self, free from the opinions of others. Not for social media, not for branding, not for anyone else, but for yourself.


If these words resonate with you, then you’ve come to the right place.